From Read Comics In Public:
The concept is fairly simple: we’re asking that everyone take an hour or two out of their day on August 28th (also the birthday of Jack “King” Kirby, incidentally) to read a comic book in a public setting—a park bench, a beach, a bus, the front steps of your local library (we do ask, however, that you be mindful of local loitering laws). Let strangers see you reading a piece of sequential art.
Take to the streets. Be proud. If someone asks what you’re reading, say, “a comic book” (the phrase “graphic novel is also acceptable, but let’s face it, it sort of defeats the whole purpose). Heck, lend them a book, if you’ve got an extra—what better way to make a new friend and convert a new reader?
It would be extra amazing if female comic book readers went out and did this as well, because actually seeing women reading comics is something even rarer. I know we exist, you know we exist, so let’s let the rest of the world know too.